Industries

Retail and e-commerce

Orders, stock, returns and repeat customers, from one set of records.

Walk us through a job

Nomad Supply, online retail (fictional company)

A month of returns is grouped by cause: a size chart to fix, a product page to edit and a supplier claim.

The companies are fictional. Every clip is a real screen recording of the same staged product, not a mockup.

How it actually runs

Stores run on Shopify, WooCommerce or Lightspeed, with Klaviyo or Mailchimp for email, marketplaces on the side, a warehouse or a back room, and customer service in a shared inbox. Stock counts drift between channels, and returns get processed without anyone asking why they keep happening.

Built for

  • Online stores
  • Shops and showrooms
  • Subscription brands
  • Wholesale and trade suppliers

Sound familiar?

  • Stock counts never match between the store and the marketplace.
  • Customer service spends all day telling people where their order is.
  • Returns keep coming and nobody knows why.
  • Our customer data is split between the store, email and ads.

A job, start to finish

The system does the chasing. A person decides.

Every step splits the two. The copying, reminding and drafting move to the system. Prices, approvals and anything sent in your name stay with your team.

  1. 01

    Order

    The system does

    • Creates or updates the customer record with the order and where it came from
    • Keeps stock in step across your store, marketplaces and warehouse
    • Flags orders that need a person: unusual addresses, custom requests, fraud signals

    A person decides

    Your team handles every flagged order.

  2. 02

    Fulfilment

    The system does

    • Sends the order to pick and pack
    • Sends tracking and delay notices
    • Answers “where is my order?” from the order data

    A person decides

    Your team decides on refunds, credits and exceptions.

  3. 03

    Returns

    The system does

    • Takes the return request and the reason
    • Groups returns by cause: sizing, product page or supplier fault
    • Drafts supplier claims with the evidence attached

    A person decides

    Your team approves each claim and product change.

  4. 04

    Repeat purchase

    The system does

    • Times a reorder reminder to when customers usually run out
    • Asks for a review
    • Brings back lapsed customers with messages you’ve approved

    A person decides

    You approve every campaign before it sends.

What we’d build

Where we’d start

Each one links to the service behind it.

  • Orders and stock in step

    Orders and stock kept in sync across your store, marketplaces and warehouse, with nothing retyped.

    Workflow automation

  • Customer service chat

    Order questions answered from your order data. Complaints, refunds and anything unusual go to a person.

    Chat assistants for customers

  • Returns, explained

    Returns grouped by cause so you can fix the size chart, the product page or the supplier.

    Dashboards and reporting

  • Post-purchase follow-up

    Care advice, review requests and reorder reminders timed to each product, sent only to customers who opted in.

    Follow-up and nurture

  • Product copy, drafted

    Product descriptions and supplier claims drafted from your data for a person to approve.

    AI drafting with approval

  • A trade portal

    Approved trade customers order at their own prices, with orders and invoices flowing to your warehouse and books.

    Client portals

Software you probably run

  • Shopify
  • WooCommerce
  • Lightspeed
  • Square
  • Klaviyo
  • Mailchimp
  • Amazon Seller Central
  • QuickBooks Online

We connect to what you have. Names only; we aren’t partners of any of them.

The line we hold

What stays with you

  • Payments stay with your payment provider. We record them and never store card details.
  • Marketing only goes to customers who opted in, and an opt-out takes effect straight away.

And in every industry, AI never does these alone:

  • Move money, or promise it
  • Send the first message to anyone in your name
  • Set a price or a quote
  • Make a legal commitment
  • Answer a complaint
  • Delete records or make bulk changes
  • Make an exception to your own rules

How we work

Walk us through a typical job.

Five short steps. We’ll tell you honestly where a system would help, and where it wouldn’t.

Start a project