Industries

Clinics, salons and appointment businesses

Fuller books, fewer no-shows and a front desk that can breathe.

Walk us through a job

Marlowe Dental, dental clinic (fictional company)

Patients with expiring benefits are matched to treatment they haven’t booked, and outreach is queued.

The companies are fictional. Every clip is a real screen recording of the same staged product, not a mockup.

How it actually runs

Clinics and appointment businesses run on booking software like Jane, Mindbody, Vagaro or a dental practice system, with the front desk answering phones, texts and Instagram messages between check-ins. Reminders go out, but cancellations still leave gaps, and unbooked treatment plans sit in the system unread.

Built for

  • Dental and medical clinics
  • Physiotherapy, massage and chiropractic
  • Salons, spas and aesthetics
  • Fitness and wellness studios

Sound familiar?

  • Every late cancellation leaves a hole we can’t fill in time.
  • The front desk is on the phone while patients wait at the counter.
  • Treatment gets diagnosed and never booked.
  • Messages on Instagram sit unanswered for days.

A job, start to finish

The system does the chasing. A person decides.

Every step splits the two. The copying, reminding and drafting move to the system. Prices, approvals and anything sent in your name stay with your team.

  1. 01

    Inquiry

    The system does

    • Answers questions about services, hours and location from what you’ve approved
    • Offers open times and books
    • Sends intake forms before the visit

    A person decides

    Your front desk handles anything clinical or unusual.

  2. 02

    Before the visit

    The system does

    • Sends confirmations and reminders
    • Spots appointments likely to cancel and offers the gap to your waitlist
    • Checks the forms are complete

    A person decides

    Your front desk decides who gets offered a freed-up slot.

  3. 03

    The visit

    The system does

    • Puts the client’s history and notes in front of the practitioner
    • Drafts the visit summary and aftercare from the practitioner’s notes

    A person decides

    The practitioner treats, decides the plan and approves anything sent to the client.

  4. 04

    Aftercare and recall

    The system does

    • Sends approved aftercare and asks for a review
    • Matches unbooked treatment and expiring benefits to open times
    • Queues recall and rebooking messages

    A person decides

    Your team approves each outreach list before it goes out.

See it working

The companies are fictional. Every clip is a real screen recording of the same staged product, not a mockup.

Velvet & Main, salon (fictional company)

The booked week is checked against likely cancellations, and reminder texts are queued to fill the gaps.

What we’d build

Where we’d start

Each one links to the service behind it.

  • Chat and booking

    Questions answered and appointments booked from your website and social messages, with clinical questions passed to a person.

    Chat assistants for customers

  • Calls answered at the busy times

    Calls to book, move or cancel answered when the front desk is busy. No clinical advice, ever.

    Voice agents and call answering

  • Reminders and a waitlist

    Confirmations, reminders and a waitlist that fills late cancellations from people who want an earlier time.

    Follow-up and nurture

  • Recall and unbooked treatment

    Unbooked treatment and expiring benefits matched to open times, with outreach queued for your approval.

    Workflow automation

  • A front-desk workspace

    One screen for today’s arrivals, forms, payments and follow-ups, across one location or several.

    Internal tools and job workspaces

  • Protocols on hand

    A knowledge assistant over your protocols and policies for staff, with the source shown.

    Knowledge assistants for your team

Software you probably run

  • Jane
  • Mindbody
  • Vagaro
  • Fresha
  • Dentrix
  • ABELDent
  • Square
  • Google Calendar

We connect to what you have. Names only; we aren’t partners of any of them.

The line we hold

What stays with you

  • Clinical decisions and advice stay with your practitioners. AI gives none.
  • Health information is handled to your privacy policy, and your clinic stays responsible for it.

And in every industry, AI never does these alone:

  • Move money, or promise it
  • Send the first message to anyone in your name
  • Set a price or a quote
  • Make a legal commitment
  • Answer a complaint
  • Delete records or make bulk changes
  • Make an exception to your own rules

How we work

Walk us through a typical job.

Five short steps. We’ll tell you honestly where a system would help, and where it wouldn’t.

Start a project